Mobile Free to Play

  • Brand,
  • Digital.

We were approached by mobile gaming experts Mobile Free to Play to help reposition their brand and web platform.

A long-established, well-respected blog was to be transformed into a fully fledged knowledge centre for the mobile gaming industry, and at the same time, a consultancy service was to be introduced alongside. The brand was kept clean, crisp and vibrant to appear professional yet energetic for a rapidly changing industry.

The website was completely overhauled to showcase long-form articles, organised into categories, for which we created a set of icons. Business stationery was also produced.